Books To Read In 2008
1. Let it Blurt: The Life and Times of Lester Bangs, America's Greatest Rock Critic
2. The Little Red Writing Book: 20 Powerful Principles of Structure, Style, & Readability-
3. Cascading Style Sheets: The Definitive Guide, 2nd Edition
4. The Nasty Bits: Collected Varietal Cuts, Usable Trim, Scraps, and Bones
5. Thinking Strategically: The Competitive Edge in Business, Politics, and Everyday Life
6. Kill Your Idols: A New Generation of Rock Writers Reconsiders the Classics
7. Ron Shandler's Baseball Forecaster 2008
8. Pure Baseball
9. God Is Not Great: How Religion Poisons Everything
10. Clapton: The Autobiography
11. Wikinomics: How Mass Collaboration Changes Everything
Dec 31st
The future of music
Lizzie: They've done research - for every 1 album sold on iTunes, they sell 19 singles.
Julia: Albums as a means of distributing music are being phased out.
Lizzie: Exactly. They have a product, but no idea how to profit from it. I talked with Universal Music and asked them, "instead of giving your artists 250k for an album, have you discussed contracting them to provide you with singles on an ongoing, regular basis? Like, 25k for a song, with an option for a new one in three months, if that sells well. Or a contract for 10 songs over the course of the next three years."
Julia: That's brilliant.
Lizzie: Another thing the music industry is beginning to do is what they call "360 degree deals."
Julia: Like Madonna with Live Nation?
Lizzie: Yes. So they make money off of the tours, the product endorsements, teeshirts, etc.
Julia: Ultimately, they still have a product people want ... badly. They just have to be more creative about selling it.
Lizzie: Yep.
Dec 27th